This is a recent Spotify Pre-save campaign for Nashville artist Rachel Price. You can check out the campaign at http://presave.tweematic.com/rachelprice
This is a good example of combining an incentive together with a Pre-save to Spotify campaign to increase the overall performance of the campaign by giving fans an additional incentive to connect with the artist!
Once fans pre-saved Rachel's upcoming album on Spotify, they were encouraged to share their presave on Facebook and Twitter. Our Presave Platform provides a number of flexible presave options including:
- Ability for users to create or select an existing playlist
- Ability to automatically create a playlist for the user
- Ability to have user follow an artist playlist rather than creating a new one
Here is the Spotify presave campaign on an iPhone.
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