Posts

Entre La Lumbre Instagram Filter

This is an example of a recent Instagram AR filter we developed for Latin music group Eslabón Armado's recent single: Entre La Lumbre.  This Instagram filter plays of the "flame" effect which is part of the single's cover design.  This is a good example of using an Instagram filter to engage with...[…]

Riotron's Dark Highway Instagram Filter

This is an example of a recent Instagram AR filter we developed for Symphonic artist Riotron's recent single: Dark Highway.  Created as part of a Halloween campaign, this filter plays of the "spooky" feel of the single's cover and video.  This is a good example of using an Instagram filter to...[…]

Instagram Filter: JAGMAC - Motivation

This is an example of a recent Instagram AR filter we developed for JAGMAC recent single: Motivation. Similar to the Instagram filter we created for Gabby B, the "Motivation" filter features a quizlet that allows fans to preview the song while they figure out what motivates them.  The quizlet is...[…]

Instagram Filter: Gabby What is Your Temptation

This is an example of a recent Instagram AR filter we developed for Symphonic Distribution artist Gabby B's recent single: Temptation.  We have designed and deployed a large number of Instagram filters for music artists (see examples).  This particular filter features a "Quizlet" that allows...[…]

Instagram Filter: Riotron I'm Sorry "Laser" Effect

This is an example of a recent Instagram AR filter we developed for Symphonic artist Riotron's recent single: I'm Sorry (On and On).  The single cover art features a cool laser effect that comes out of his mouth and eyes.  We were able to recreate a similar effect as an Instagram filter that...[…]

Instagram Filter: Rizzla Hypno Effect

This is an example of an Instagram AR filter we created for the single Hypno by Rizzla.  The single cover art features a "hypno" effect that generates three sets of eyes. We were able to recreate a similar effect as an Instagram filter that allows fans to mimic the cover art and play a snippet of...[…]

Instagram Filter: Illuminati

This is a graphic effects filter we created for Lil Pump's Illuminati You can check it out here: https://www.instagram.com/ar/739040910236575/ The filter features an "Illuminati" effect inspired by the song.[…]

Instagram Filter: PREP

This is an example of an Instagram AR filter we created for the single Pictures of You by Prep.   We were able to recreate a similar effect as an Instagram filter that allows fans to mimic the cover art and play a snippet of the song at the same time.  You can try out the filter...[…]

Musically Sandbox: Filter Tips / Instagram Filters

We were recently featured in the Musically Sandbox issue on Instagram and Tiktok filters. We continue to design and develop a growing number of innovative AR and visual filters for the Instagram and Facebook platforms and appreciate being featured in their pretty comprehensive piece on the...[…]

Lil Pump & Anuel AA - 'Illuminati'

We recently launched a Spotify connect campaign to promote Lil Pump & Anuel AA's Illuminati! The campaign allowed fans to connect in order to get access to an exclusive Instagram AR filter promoting the project.  You can checkout the app at...[…]

Instagram AR Filters II

A growing number of music labels and artists are using Instagram Augmented Reality (AR) filters as part of the promotional campaigns.  Instagram AR filters have the ability to superimpose computer-generated, 3D or video effects on top of real-world images. Originally a response to Snapchat's...[…]

Instagram AR Filters

A growing number of music labels and artists are using Instagram Augmented Reality (AR) filters as part of the promotional campaigns.  Instagram AR filters have the ability to superimpose computer-generated, 3D or video effects on top of real-world images. Originally a response to Snapchat's...[…]

CB30 Valentine's Day Card

This was a recent Valentine's Day campaign for client UMG that allowed CB3O fans to create and share a Valentine's Day message with their loved ones.  You can check out the application at https://www.tweematic.com/cb30/ The idea behind the campaign is simple, yet so appealing: fans select...[…]

LouGotCash Video Campaign

This video and user generated content campaign for Republic Records artist LouGotCash encouraged and enabled fans to share their #Make10 Videos on Instagram for a chance to get featured on the campaign microsite at http://www.tweematic.com/lougotcash/ The microsite featured a #Make10Challenge...[…]

Instgram: Taylor Swift #TS1989 Polaroid Instagram Sweepstakes

Last week we launchd the Taylor Swift Photo Booth, and this we week we launched unique Instagram-driven sweepstakes for Taylor Swift and Polaroid.  You can check it out at: http://www.tweematic.com/polaroid/ Fans are asked to connect using Instagram and to select a photo from their Instagram...[…]

Instragam Sweepstakes and Submissions Platform

We are happy to announce yet another addition to our growing treasure chest of social media application and tools: Instagramatic (forgive the name, but at Metablocks we try and make everything auto "matic" - Widgetmatic, Flashmatic, Tweematic, Locationmatic and now Instagramatic!) Cost and...[…]

Application Spotlight: Little Big Town Pinterest Sweepstakes

This is a little different from most of our Pinterest sweepstakes application. As I mentioned, when it comes to Pinterest, we generally try and infuse promotions with some element of user generated content, but sometimes a simpler approach is sufficient or perhaps may even work better, this is...[…]

Neon Trees: Pinterest Contest

Another great example of Pinterest sweepstakes deployed on our platform is this one for the Neon Trees. The idea is simple: upload your photo and join the user generated fanboard (similar to the contest we launched for Willlow Smith). The application allows you to either upload photos or simply...[…]

Instagrams Applications On the Rise

Instagram is a free photo sharing application (launched in October 2012) that allows users to take photos, apply a filter, and share it on. This photo sharing social network has experience impressive growth (see infographic below), and with its acquisition by Facebook a couple of months ago, the...[…]

Another 3 Component Combo: Keith Harkin Instagram App

We have been surprisingly busy building a growing number of Instagram applications, most hosted on Facebook. I recently talked about our value added approach of merging a number of different application components to create more comprehensive, more value-added campaigns (particularly for smaller...[…]