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Like 1999

This is a unique campaign we developed based on a creative vision driven by UMG Canada for the Canadian group Valley's new album title "1999".  The idea of the campaign was to "re-imagine" Spotify and streaming a little over twenty years ago in circa 1999.  UMG Canada's vision was to create a...[…]

Evanescence - The Bitter Truth Pre-Save Competition

This campaign for Evanescence is an example of our popular "Presave and Enter to Win" category of activations.  The idea behind these is simple - encourage users to both presave, and then share the presave with friends.  Each user receives a unique link that servers as a "referrer" code and is...[…]

Lindsey Stirling - Lose You Now Dynamic Video

This is a more complex and more elaborate example of our dynamic video activations (you can see other examples of this type of activation here: http://news.metablocks.com/lists/168-3457343444).  This particular dynamic video activation allowed users to upload 3 photos and transform them into a...[…]

The Gray Havens - Presave to Unlock

We have always encouraged artists to use "content gates" to grow their Spotify following and email list.  These "content gates" require fans to connect with the artist on Spotify in order to access exclusive content such as an artwork reveal, new videos, or new music releases.   This particular...[…]

#By40Challenge Campaign

This is the most recent example of the next generation of our LoyaltyPro/Plus platform that allows artists and brands to engage their community of users or fans with this powerful platform.  The platform allows and encourages fans to earn points through a broad range of social media tasks and other...[…]

Valentine's Day Campaigns - Round Up

Here is a quick preview of some of the Valentine's Day applications we have launched in the past to mark this special day, but you can also check out some of our other Valentine's Day resources: https://www.metablocks.com/2021/01/valentines-day-2...[…]

Sam Hunt - Breaking Up Was Easy In The 90

We recently launched a collaborative Spotify playlist campaign for UMG Nashville artist Sam Hunt.  The idea behind the campaign, designed to help promote Sam Hunt's single - "Breaking Up Was Easy In The 90's",  was to encourage fans to submit their favorite break-up songs to create a...[…]

Karen Elson - We'll Meet Again Video eCard

You can try out the app at https://www.tweematic.com/karenelson/. The dynamic video application allows users to upload one to five user photos and transform them into a video slide show that they can save or share via social media.  We have launched several of these in the past (see list), but...[…]

Julian Lennon - Video eCard

This is another great example of dynamic video activation for client BMG, you can check out other compelling examples here: http://news.metablocks.com/lists/168-3457343444 The dynamic video activation allows users to upload one to five user photos and transform them into a video slide show that...[…]

Girlfriends by Boysworld Save Competition

This is a unique "referrer" Presave to Spotify activation for Boys World that encourages and rewards fans for sharing! Check it out at: http://zip2.it/boysworld This activation, which is built on our robust Spotify presave and sweepstakes platform, leverages our short link engine and other...[…]

12 Days Of The Swon Brothers Giveaways

This is a recent "advent-style" activation we deployed for country music duo - The Swon Brothers.  You can check the app here at http://www.tweematic.com/swonchristmas. The idea behind the activation to allow fans to participate in a "12 days of Christmas" sweepstakes that allows them to enter...[…]

Virtual Booth

Check the last version of our "real-time" virtual photo booth activation at https://www.tweematic.com/virtualbooth/demo-intro, ready in time for the Christmas holidays!  This new activation allows users to use their webcam or mobile phone camera to take and incorporate their photos in real-time...[…]

Bright Path Strong - Petition App

We recently launched a petition campaign for client MTO. The idea was to create a site that allowed users to petition the Olympic Committee (IOC) to reinstate Nation American Olympian as the sole winner of this event in the 1912 Olympics.  You can check out the microsite at...[…]

Hype Or Die: Presave Competition + Donate to Download

We recently launched another good example of our Spotify Presave "Sharing Engine".  The idea is the courage fans to share a presave or save campaign by creating a competition that rewards the fans that share the most!  This is very similar to the Gareth Emery campaign (The Lasers) we launched a...[…]

Join the photo with Harry Styles

We recently launched a unique photo booth (#WatermelonSugar) for Sony Music artist Harry Styles (formerly of One Direction). Using our flexible and scalable photo booth platform, this unique implementation allowed fans to upload multiple photos of themselves or friends into a postcard featuring...[…]

Picture This - Troublemaker Hotline

Irish alternative pop band Picture This just announced their Troublemaker Hotline at  (904) TRB-LMKR (or 904-872-5657). Given the band's origins, the hotline is also available locally in Ireland at +353 1 436 2479, except the Irish version, running on the same Metablocks platform, has a British...[…]