Posts

Devo - 'New Traditionalists' Giveaway

We have a new sweepstakes that just launched for Devo at https://viral.tweematic.com/devo. This sweeps is based on a new platform we recently released that gives users points for performing multiple activations. The platform allows fans to get points by performing tasks that including liking...[…]


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Like 1999

This is a unique campaign we developed based on a creative vision driven by UMG Canada for the Canadian group Valley's new album title "1999".  The idea of the campaign was to "re-imagine" Spotify and streaming a little over twenty years ago in circa 1999.  UMG Canada's vision was to create a...[…]

Evanescence - The Bitter Truth Pre-Save Competition

This campaign for Evanescence is an example of our popular "Presave and Enter to Win" category of activations.  The idea behind these is simple - encourage users to both presave, and then share the presave with friends.  Each user receives a unique link that servers as a "referrer" code and is...[…]

Lindsey Stirling - Lose You Now Dynamic Video

This is a more complex and more elaborate example of our dynamic video activations (you can see other examples of this type of activation here: http://news.metablocks.com/lists/168-3457343444).  This particular dynamic video activation allowed users to upload 3 photos and transform them into a...[…]

The Gray Havens - Presave to Unlock

We have always encouraged artists to use "content gates" to grow their Spotify following and email list.  These "content gates" require fans to connect with the artist on Spotify in order to access exclusive content such as an artwork reveal, new videos, or new music releases.   This particular...[…]