This is the second "Connect to Download" activation for Sony Music Belgium artist Woodie Smalls. The idea is simple, users connect on Facebook, Twitter, Spotify or email in order to download a mixtape from the artist. We recently launched a similar campaign for Warner Music artist Larry June.
See can connect and download the mixtape at http://www.tweematic.com/spacecowboy
Once users connect they are then able to immediately download the mixtape.