Fan generated lyric videos that feature user generated content (UCG) are a great way to promote a new single. Our platform allows artists to quickly and effective collect both photos and videos in an central, organized and legally compliant fashion. This campaign for UMG artist Sarah McLachlan does exactly that.
Designed the help promote the single Wonderland, this campaign (http://www.tweematic.com/wonderland/) asks fans to submit their best #Wonderland photos for a chance to be featured in a fan-made video.
Support for Photos and Videos from Multiple Sources
User are able to upload photo, use their webcam or import content from sources that include Facebook, Instagram, Google and Dropbox. Both photo and video uploads are supported.
Content Select and Editing
By placing some constraints on user uploads we ensure that submissions confirm to specific sizes/ratio/orientation that makes creating the lyric video a lot easier.
User Content Submission
As part of the process, we ask users for their contact information and we make sure they agree to the submission rule and guidelines to ensure legal compliance. Additionally, users are encouraged to opt-in to get updates form the artist.
Spreading the Word
As is the case with most of our applications, we encourage users to spread the word and give them the tools and functionality to so.
Mobile Version
All of our projects are responsive and optimized to work on a range of popular mobile devices.