Quiz activation have always been a great way to engage fans. We have now build several applications for Carlos Vives and Sharkira's La Bicicleta that has been building amazing moment. Little of a week since its release the new video for the song already has over 35M views already, so a quiz application that builds on the video makes even more sense.
Localized Social Media Quiz
We have built a lot of quiz application and also build a growing number of localized international social media campaigns, especially in South America. The La Bicicleta Quiz is actually a multi-language application that supports both English and Spanish. You can check it out here: http://www.labicicletaoficial.com/
Buzz-Style Quiz Engine
Fans are about to answer 15 different questions based on content in the music video. This encourages fans to watch the video multiple times to find the correct answers.
Social Media Sharing
Once fans are done with the quiz, they can share their results on social media.