Application Spotlight: Logic Gift Offer

Our latest for Logic is the "Incredible True Story" gift offer! Fans who bought or pre-ordered the album on Google Play can redeem their receipt for a limited edition album T-shirt and a free album poster. For a limited time, fans who purchase the album before 11/19/2015 can submit their information to the form and email their Google Play receipt verification to verify@logicoffer.com to become verified and receive their items. After completing the entry form and emailing their receipt, fans will receive their shirt and poster in 4-6 weeks. You can check it out here: http://www.logicsincredibletruestory.com/

Main page
Fans were able to claim their free gift by simply filling out the form and providing their proof of purchase information.

logic2

Entry page
Fans were required to enter all the necessary information to receive their free gift. This included shipping and size (for T-Shirt) information, as well as their Google Play order number. This allowed us to entirely automate the verification process, eliminate as much manual labor as possible and therefore reduce the cost of the promotion drastically.

Screen shot 2015-11-16 at 2.53.13 PM

Complete page
After entering their information, fans received both an on-screen and email confirmation.

Screen shot 2015-11-16 at 2.54.27 PM

Data Collection and Processing
Our back-end automatically processed thousands of entries.  Our email meta-tagging engine was able to match emailed receipts with individual user entries, verifying both the order number and the identify of the individuals.  Problem entries (both or no order numbers) were flagged and an email was sent to users allowing them to fix incorrect or incomplete entries (see below).  Users who forgot to send confirmation were reminded several times their their order was incomplete and wouldn't be processed without the correct information.

db

Email Confirmations and Communication
We tried to keep anxious fans up to date on the status of their orders. Fans were emailed shortly after we received their order, as well as when their order was verified and shipped.

form1

Status
Fans were able follow the link in the email to check the status of their order at any point in time.

form3

Verified Orders
We are able to quickly confirm if users had a verified order and provide information on shipping.

status

Automation and Dealing with Issues
With entries up in the tens of thousands, it was necessary to automate as much of the the error correction and verification as possible.
Each try was verified using a number of different methods, with a percent of fraud assigned to each one.  Obvious fraud was flagged and we followed up on those cases individual or via a group email. A majority of bad entries simply had incomplete information.  These entries were send an email allowing them to correct the problem themselves.

form4

Self-Service Problem Solving
Fans with problems were given instructions to correct their orders. This included re-entering their order number. Uploading additional proof, i.e.

issue


Additional Support Resources
In addition to application development, design and hosting, our team was responsible for providing all customer support. In order to do that, we provided fans with FAQs and detailed instructions. Our support system had automated responses for common requests and self-serve tools to help reduce time and cost required to provide end-use support.


Lastest 7 Posts in Static Category