Our latest app for Brad Paisley is an Instagram video mashup for his new single Crushin' It. Fans must upload their best can-crushing videos to Instagram with the hashtag #CrushinIt to be included in the mashup. Our Instagram video mashups support a broad range of custom options which include 1) disclaimers (if your label legal department requires it), 2) partner support via iframes (Taste of Country in this specific campaign) and 3) mobile support. You can check it out here: http://tasteofcountry.com/brad-paisley/
Instagram Video Mashups
Fans can submit their videos on Instagram with the hashtag #CrushinIt to be included in the mashup! To watch the video, they must agree to the disclaimer.
Other features include:
- Moderation: Video can be moderated (or not) depending on your needs and requirements
- Mobile Support: Although HTML5 does NOT support video mashups on mobile, we have a workaround. We dynamically generate a mobile version of the mashup every couple of hours so that mobile users can enjoy the experience as well.
- Partner/IFRAME Support: Campaigns can be embedded on partner sites as part of exclusive single or album launch events