We've talked about our powerful Meta-Connect platform in the past, which was designed to allow clients to authenticate fans via Facebook, Twitter or third party products (like Janrai, Gigya, or Checkdin), as well as aggregate user information for sending notifications (such as Facebook profiles or emails).

Our Multi-Step Promotional Engine, used to power our points-driven sweepstakes applications such as the Dierks Bentley Rise-Up-Line-Up app, demonstrate how effective this approach can be in generating a large amount of social media buzz when used together with Meta-Connect. Our latest Meta-Connect app to incorporate this has been designed for The Vamps, complete with a countdown timer and tour map!

Fans must complete tasks (which range from simple things like 'liking' the artist's Facebook page, to more complex tasks, such as sharing photos) to earn points, which are then counted as additional entries in the sweepstakes. You can check it out here: https://www.facebook.com/thevampsofficial/app_818249874860158

Main screen
Fans who log into Facebook, connect, and then view the app are shown a list of tasks they must complete for additional entries. Below is the countdown timer and tour map.

 

Entries completed screen
After completing each of the tasks, the user's point count goes up and the task is then marked as completed