Good analytics and stats are important when running campaigns, and our client's desire for more and better stats continues to drive our efforts to provide a world class analytics dashboard. Our goal is to create a single dashboard that brings all the relevant information (sometimes from multiple systems) to create and comprehensive and aggregate view of the overall success of a campaign.

Starting this January, all of our campaigns (that request it) will have access to our new analytics dashboard that comes with integrated support for Google Analytics, Facebook Page stats, Metablocks Facebook application stats, Tweematic stats, Bitly and Metablocks Short URL manager stats plus other custom data sources.

Here are some examples below:

Global Sweepstakes Campaign Microsite:
Integrates Google Analytics with Metablocks stats such as number of entries, opt-ins as well as entry source. Also included are a Google analytics traffic map, Facebook notification click-throughs, a count-down clock to end of the promotion, plus a list of recent entries.

Instagram Video Promotion:
Basic Google analytics and Metablocks stats with focus on repeat and mobile users.