We have launched several interactive e-card applications both on and off Facebook this holiday season.  These versatile and attractive e-card applications can live in a number of places including Facebook, mobile and microsites, and can be publish via email, Twitter, Facebook (photo album and directly to a Friend’s wall).

This particular e-card application live as a splash page: http://tonibraxtonandbabyface.com/ or http://www.tweematic.com/toni

Welcome Screen
Allows users to preview a song from the new Christmas album, add a message and optionally upload a picture and then share the card via email or Facebook.

Facebook Album
One of the delivery options is to publish the e-card to Facebook with a link back to an online (interactive) version of the card.

Email E-Card
Users can also email cards directly to friends. The emailed cards support image mapped hyperlinks so items such as the iTunes buttons work directly from the email.