We recently worked with EMI Gospel to create QR code and mobile as part of a special promotion they put in place for Christian Gospel music artist VaShawn Mitchell with Walmart.
Signed versions of VaShawn's new single Turning Around for Me were labeled with a unique custom branded QR code we created that pointed to exclusive mobile site created as part of the promotion. We have worked on other QR code projects in the past, including Natalie Grant's Love Revolution album cover, Sony Nashville Pistol Annie's Album Premiere, and THQ's Voltron QR Code driven scavenger hunt. Was makes makes this unique is the use of custom/branded QR Codes.
The QR code (tracked and managed by our short url manager) linked directly to a mobile website created for the promotion (www.mpcloud.com/vashawn).