We do a lot of interactive map campaigns (including geo-aware Spotify campaigns) and this is a recent one for independent artist Steve Wariner that draws on his new album "All Over the Map". The idea was to create an interactive map that fans could engage with to unlock exclusive content (such as videos and music), sweepstakes (including Spotify sweeps), quizzes and pools, trivia and other engaging activations. You can visit the microsite at http://alloverthemap.steve-wariner.us/
Music Player
The interactive maps supports a broad range of rich media including music and video.
Video Player
Videos (YouTube, Vimeo or custom) can easily be embedded on points within the map.
Sweepstakes
Users can participate in sweepstakes through the map.
Polls and Quizzes
Users can take short quizzes and share their score on social media.
Twitter-based Unlocking
Fans have the ability to unlock additional clues by connecting on a variety of social media networks including Facebook, Spotify and Twitter.