We recently launched a Mother's Day card "Photo Booth" for Loud artist Chris Lane. This activation allow fans to create and send their "mama" a Mother's Day card as part of the release of Chris' new single: That's What Mamas Are For. You can check it out at: https://iamchrislane.com/
We have powered numerous photo booths and meme generators in the past (see: http://news.metablocks.com/lists/196-9900455321) and these are a great way for artists to engage with their fans and enable them to create and share UGC (User-generated content). This campaign is similar to the Tessa Violet Card generator we launched last week: http://www.tweematic.com/games
Users are able to upload and share photos of their mama.
Once they generated their cards, users were able to share them via email or via social media channels such as Instagram, Facebook and Twitter.
All of our campaigns support mobile devices including iPhone and Android devices.