As a friendly reminder, yes, we do microsite. There I said it! This is one relatively simple project for EMI CMG (now Capitol CMG) for Billy Graham's My Hope America.  We have talked about promoting movie soundtracks in the past, and have built a number of Facebook applications to help clients successfully do that (Anna Karenina/UMG, Last Quartet/UMG, The Last Ride/Curb). This expands that idea by creating a microsite available on 3 domains (http://www.myhopedvd.com), plus a Facebook application to boot (good leverage). 

The idea is simple –  work with your partners to help promote the soundtrack. Trojan horse them by giving away a “free” soundtrack preview application that they in turn promote!