Metablocks recently designed and develop a Flash-based widget for the HR folks at Lockheed Martin that sheds light on some of the social media best-practices employed by departments in corporate America. It's a project we worked on with the Bernard Hodes Group, an integrated talent solutions provider that works with Lockheed Martin's HR team.

FEATURES: Integrated News Feed: Widget pulls news from the department's blog site. Video Tab: Video tabs provides access to recent video footage. RSS Feed Support: Provides access to news via an RSS feed. "Get this Widget" HTML Code: Allows users to embed widget on their own sites. Flexibility: Works standalone or embedded in Lockheed's site.

Here is what I like about Lockheed Martin's HR group's approach:

• A Forward Thinking Approach: Lockheed Martin has a world-class HR department that continues to leverage their website (lockheedjobs.com) very effectively as part of their recruiting efforts. The site gives visitors access to compelling content that includes video testimonials, a newsletter, job search, an events calendar and even live chat - Web 2.0 and community features that I am sure are the envy of their contemporaries, so it's no surprise they decided to add widgets to the mix!
• An Integrated Approach: The widget not only display the latest Lockheed Martin news (from the department's blog), it also allows visitors to embed the widget on their sites or blogs or subscribe to ts RSS feed need, and it features video from Lockheed Martin video archives! So in one fell swoop, the folks at lockheedjobs.com and Bernard Hodes Group have managed to integrate video and rich-media, blogging and RSS, with widgets and social media marketing!