We recently powered a unique voice campaign that allowed fans to call numbers in the US and UK (and in some other countries) to call an listen to a message from Dan Smith. What fans didn’t realize was a small percent of fans actually got transferred directly to Dan’s phone. As a result, Dan got to speak directly with dozens of fans about the bands new release. The response, as you would expect, was phenomenal! At Metablocks, we are huge proponents of this type of artist fan engagement! We feel that too few artist take the time to really connect with fans in the most meaning way – directly! True, you probably can’t connect with ALL of your fans (See Granger Smith activation), but connecting with even a very small part of your fan population can create a positive ripple effect.
- Fan Reactions to Bastille’s “Direct to Artist” Phone Hotline
- Granger Smith Surprises Fan at Her Workplace
- Want a Phone Call from Ganger Smith?
Last 5 posts in General
- Reactions to Bastille Hotline - May 10th, 2018
- Granger Smith Surprises Fan at Her Workplace (Direct to Artist) - May 4th, 2018
- Calum Scott Photobooth - May 3rd, 2018
- Mother's Day Is Around the Corner - April 20th, 2018
- Cheat Codes Puzzle and Spotify Leaderboard - April 12th, 2018