2016 Christmas Holiday Campaigns

BMLG - 12 Days of Giveaways
Each year around Christmas we do a fair amount of "advent calendars" and this year we have several including this "12 Days of BMLG Giveways" for Big Machine Label Group.
You can check out the application at http://www.tweematic.com/12daysofbmlg.
bmlgxmas
 
AfroJack Spotify Twitter Sweeps
This particular application is unique in that it incorporate both Twitter and Spotify to engage fans. As part of the Holiday season, Afrojack fans were able to connect on both social media networks in order to enter a sweepstakes. The campaign is available at http://www.tweematic.com/afrojack/.
afrojack
 
Harlequin Christmas 2016
harlequinxmas
 
Keith Urban Holiday Sweeps 2016
keithmas
 
Rod Stewart Christmas E-Card
This is a recent Christmas e-card campaign for UMG artist Rod Stewart. The idea behind our many e-card campaigns is simple - make it easy for fans to create and share holiday well-wishes with friends and family on social media. This particular campaign is available at: http://www.tweematic.com/merrychristmasbaby/.
merrychristmasbaby
 
Mickey Guyton Holiday Sweeps 2016
This is another good example of an "advent calendar" Christmas campaign for UMG Nashville artist Mickey Guyton. Technically its a re-skin of a campaign we did for Mickey last year but demonstrates "start reuse" by our label partners! The idea is simple, fans unlock daily prizes for 12 days and can enter daily for a chance to win.
See the promotion at http://tweematic.com/mickeyguyton/.
mickeygcristmas
 
Pentatonix Interactive Christmas Village - Overview
ptxvillage1
 
Pentatonix Christmas Photo Booth
ptx
 
Pentatonix Christmas Road Trip Route and Playlist Generator
ptxroadtrip
 
Pentatonix "Guess That Song" Quiz
ptxsongs
 
12 Nights of Christmas -R. Kelly Spotify Sweeps
rkellyxmas
 
Jennifer Nettles Ugly Christmas Sweater
uglysweater
 
UMe Christmas Recipes Sweepstakes
ume
 
Sarah McLachlan Wonderland Lyric Video Submission
wonderland

Christmas 2016 Project Review from Metablocks on Vimeo.


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