Christmas 2012 Promotion Roundup

Here is a short list of holiday promo we deployed for Christmas 2012. Christmas may already be upon us but its NOT TOO LATE planning for NEW YEARS promotions.

25 Days of Blake Shelton (BS)
Designed to celebrate 25 days of country music star Blake Shelton and promote his new Christmas album.

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12 Days of Scotty McCreery
This promotion builds on the idea of using a social media enabled advent calendar that lets fan unlock exclusive content each day for 12 days!

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August Burns Red Christmas E-card
We launched a simple, cost-effective but extremely effective e-card/e-gram campaign for Solid State Records artist August Burns Red.

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Verve Music Group Holiday Catalog
Music label shopping guide deployed as a Facebook tab.

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Universal Music Latin Holiday Giveaway
This new format supports multiple artists (18 UMG Latin artists in this case) and other advanced features.

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Ceelo Green's Christmas Moment
Photo booth application to promote Ceelo Green's new chart topping album: Ceelo's Magic Moment

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Ed Sheeran Edvent Christmas Update
Not a new application (see post), but a quick update to allow the Ed Sheeran photo booth app to be used as part of Ed's Advent Calendar promotion.

Eds

 


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